Soft Palms talk new album and survival guide for DIY musicians

by Curtis Jones
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Sitting in the control room of their home studio known as the Centre of Mental Arts (COMA for short), Long Beach husband-and-wife duo Scott Montoya and Julia Kugel smile as they discuss new music they recorded for their band Soft Palms. Their new album, titled “In Echo,” has been in the works for over five years. The 10-song album, out Friday on Everloving Records, was inspired by their frustration about how they feel the world has devolved since 2020.

“The first record I was like, ‘I want to give the world a hug,’” Kugel says. “And then this one I was like, f— this world.”

For Kugel and Montoya, the album serves as the latest chapter of their creative and personal journey. The pair met in 2012 at a music festival in Dallas (“The most romantic city,” Kugel quips), while playing in the Atlanta-based band the Coathangers and Orange County’s the Growlers, respectively. They bonded over a shared disgust at gladiator shoes, and soon thereafter, were in a relationship.

By 2017, they were married and settled in Long Beach. Despite Kugel’s role in the Coathangers at the time (Montoya left the Growlers in 2016), the couple wanted to form a band. Previously, they recorded a pair of songs that constituted Kugel’s second solo seven-inch single. That experience made them comfortable knowing they could balance their professional and personal lives.

“He’s super easy to work with,” Kugel says of Montoya, who sits beside her, trying to hide a smile. She looks at him and continues, “he’s very talented and very patient.”

“When we were in our other bands, we used to meet up on tour,” Montoya, who also produces and engineers for other artists, says. ”You see the absolute worst of people on tour … so this is nothing.”

To kickstart Soft Palms, Kugel drew from a batch of songs she had previously written that had no home. Being able to record in their own studio allowed the pair to craft songs without feeling any pressure to meet a deadline.

By late 2019, the pair put the finishing touches on their self-titled debut. When the record was released in July 2020, the pandemic was still in full force. The pair were disappointed and upset by the state of the world, and after a few years of stewing, Kugel and Montoya got started on a second album.

Don’t be fooled by its breezy ’60s-analog vintage pop sound. Soft Palms are angry, and that informs the spirit of “In Echo.”

The pair points to “Radio” as the album’s bellwether. First released in 2025, the song rails against how, over the past handful of years, people have fought for the sake of fighting, with no end in sight.

More strikingly, on the biting “Nervous as Hell,” Montoya points to Fox News as “infecting everyone’s parents.”

“I did some digging because I couldn’t believe something that hateful existed,” he says of the network, specifically its landmark $787-million settlement with Dominion Voting Systems. “It turned it from this horrible thing into this s— business that has taken advantage of the elderly and destroyed families.”

That anger continues on the angsty rocker “The Wedding Song.” Kugel points to attending a wedding where a family member married a “total raging maniac,” and how they dealt with the buildup of delicately balancing being cordial yet firm.

“He [the family member] goes, ‘I just want you to show up and shut up!” she says. “I was like, ‘Well, firstly, f— you. Then secondly, this is a song — you just handed me gold.”

Since settling in Long Beach, for the last 10 years Kugel and Montoya took it upon themselves to help foster a positive, artistic community. It’s that mindset that pushed them to found and operate their 501(c)(3) nonprofit called Studios for Schools with the goal of providing recording equipment to underprivileged schools.

Their DIY work ethic in entertainment was also the driving force behind Happy Sundays, a free Long Beach-based music festival. Running for 10 years, the fest created a block party in the city’s Zaferia neighborhood that eventually expanded into a full weekend of shows across stages set up at local businesses to host a diverse lineup of veteran and up-and-coming area bands. Though the event was paused this year so they can focus on the new album and book, the couple plan to bring it back in 2027.

“It was like a statement in that way of like f— these giant prices, VIP experiences and all of that stuff,” Kugel says. “It’s the anti-music festival and a celebration of community.”

Keeping with that spirit, and drawing from the experiences of their two-decade careers, last month the pair released a book titled “How to Be Self-Reliant in the Music Business.” The genesis of this self-published guidebook occurred when the pair realized they were not receiving a portion of a royalty stream they were owed. They knew that if they were in the dark on the issues they thought they knew, others likely were as well.

“We decided to turn it into a book because we realized there’s so much stuff that few artists know about on their own,” Montoya says. “I want people to understand the scope of what they’re actually getting into, and the reality of their situations.”

“It’s a very thorough overview,” Kugel adds.

The book includes information beyond what one would find in Donald S. Passman’s longstanding industry bible “All You Need to Know About the Music Business.” With assistance from a lawyer friend and a CPA family member, the pair addresses topics ranging from backstage etiquette to managing social media to dealing with record labels and publishing companies. They hope that it will provide a blueprint for bands old and new to better navigate music’s notoriously choppy waters. Their accessible, snack-size chapters move fluidly as they explain the realities artists face in 2026.

Battling through the disappointment of the first part of the decade allowed Kugel and Montoya to find their creative way. Armed with this infusion of activity across various disciplines, the couple is inspired to continue to shake their way out of the past. Though focused on their impending U.S. and European tour, the duo promise that the next Soft Palms album won’t take as long and are mulling over their next music-industry book project. For now.

“It’s a lot to keep up with all of these projects,” Montoya says. “We work all day, every day. And it’s been cool to see signs that it’s paying off.”

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